Our Team


Elizabeth Welborn, Founder & Creative Director

A San Francisco Bay Area resident, Elizabeth is a designer, polo player, mom, entrepreneur, and philanthropist.  Elizabeth began her brand, Stick & Ball, in the fall of 2011 out of her passion for horses and fashion and an amalgam of her life experiences in the Deep South, the West Coast, Latin America and her extensive travels throughout the world.  Her creative vision is guided by inspirations in her polo travels as she explores the rich culture and history of the sport in the countryside from the far corners of the globe.


Caroline Moore


Caroline Moore, Operations Manager

A native of New York State, Caroline moved to the Bay Area in 2011 after earning a degree in Geography. Deciding to take a different turn, Caroline worked in the yarn industry for a wholesaler and as a freelance knitting pattern designer for several years before joining Stick & Ball. Due to her years in the yarn industry, Caroline brings extensive knowledge of luxury fibers and fashion, as well as expertise in the day-to-day workings of a wholesale and retail business. In her role as Operations Manager, she daily uses these skills to benefit Stick & Ball. A long-time admirer of horses, Caroline is enjoying this chance to learn more about polo and champion the Stick & Ball lifestyle.


Tracy Diamond


Tracy Diamond, Merchandiser, Stylist, Buyer

An Ontario native, Tracy came to California in the fast lane working in both the fashion industry and PR for INDYCAR Racing.  A talented and experienced merchandiser, stylist and retailer, Tracy’s true love is fashion. Tracy is the force behind Stick & Ball's Mill Valley flagship store, and loves spreading the joy of our brand with customers and friends.  On her own this Toronto native likes experimenting with essential oils and fragrances and designs jewelry, working with vintage chains and crystals, as well as metallic leather. If you come to our store, be sure to bring your dog as her biscuit jar is always full and beckoning our furry friends for a visit!



Leah Sheely, Consulting Designer Extraordinaire

A visionary behind the Stick & Ball Art Studio, Art Director and Illustrator Leah Sheely has created the graphic language for famous brands around the world.  Born and raised in horse country and a graduate of the Communication Arts Program at VCU in Richmond VA, Leah finds vast inspiration in equestrian motifs and the game of polo.  When she’s not on horseback, Leah spends her down time in her clay studio and cactus conservatory.



Neely Mack, Leather & Accessories

Neely Mack's discovery into the design world began in 1995 in the textile industry designing rugs and leather accessories for the home.  Her passion for creating and discovering beautiful leather objects transpired into designing large functional bags and shoes for the fashion industry, meeting the need for the stylish active traveler.  Neely shares with Stick & Ball a love of the equestrian and ranch style and way of life, natural objects, travel, food, sustainability, and philanthropy. 


Wendy Zarzaur Johnston


Wendy Zarzaur Johnston, Southeast Regional Sales & Events

Always having an eye for fashion and design, Wendy joined the Stick & Ball team in sales and events in 2016.  A resident of Houston, TX,  Wendy is an attorney, a mother of three beautiful girls, and an active community and non-profit volunteer.  She graduated law school from Cumberland School of Law whereupon she continued to practice with a specialty in business collections for 18 years in the state of Alabama.  Her vibrant smile and bubbly personality make for a warm welcome for our Southeast customers.  


David W. Busch


David W. Busch, Events & Design

As a business entrepreneur, artist, and philanthropist, David W. Busch strives to make life as interesting as possible. As a member of the historic Anheuser-Busch Brewing Family, hospitality, entertaining and the love of animals runs in his blood. David grew up on the back of horses, riding before taking his first step. Having graduated from the Savannah College of Art and Design with a BA in Fashion, style and a unique design aesthetic come naturally. Busch’s background in editorial work, with many books on topics such as interior design, food and wine, and fashion keeps his genuine, casual luxury lifestyle aesthetic up to par. He has also worked with publishing houses such as Rizzoli, Condé Nast and SCAD Publishing. David works with many organizations and charities trying to better the world around him. Hibiscus Children’s Center, The American Cancer Society, The Castle House, Indian River Land Trust, Busch Wildlife Sanctuary and McKee Botanical Garden have all benefited from the work David has done over the years. He currently serves on several boards including the Environmental Learning Center and ORCA. On his down time, David enjoys urban farming which includes his flock of heirloom varieties of chickens and an interest in the art of bee keeping. Being in the saddle is a joy for him, in which he finds solace, mainly at his family ranch in Montana. His family is of the utmost importance to him and his nieces and nephew keep him on his toes on a daily basis. Wine and all natural food spark his taste buds and he has been known to travel just to try the interesting cuisine you find in exotic locales.


Molly Knott, Content & Marketing

Molly joins Stick & Ball as former editor of The Scout Guide Equestrian. As the founder and voice of the blog Dappled Grey, she is a trailblazing influencer in equestrian lifestyle media and specializes in strategic, story-based digital and print marketing. Her writing has appeared in Equestrian Quarterly (now Equestrian Living) and Horse & Style magazines. A native Northern Californian and life long rider, Molly completed her graduate degree at Stanford University and worked on federal education & technology policy in Silicon Valley before relocating to the beautiful Pacific Northwest with her horse, dog, and husband. 


Julia Smith

Julia Smith, Sales and Events

Julia was born and raised in the Washington, D.C. area where she grew up playing polo and competitively riding horses. Her passion for the outdoors, horses, and skiing brought her to the University of Colorado. After graduating with a B.A. in Communication, she pursued her career in luxury sport and fashion, which led her to live in Vail, New York City, and Munich. She recently moved from Munich to the SF Bay Area with her husband, and continues to help develop business for luxury niche brands within the equine and alpine industry. In addition to skiing and riding, Julia teaches at The Bar Method, loves to travel, spoiling her corgi, and most importantly spending time with her family.